Your Objectives
Describe the business, policy or programme question and the decision the research should inform.
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A market opportunity. A customer challenge. A programme’s impact. Let’s find the right questions together.
Good research starts
with listening.
Tell us where you are and where you want to go. Our team can help shape the research around your next decision.
EMAIL USinfo@precisionedgelimited.com
OUR NIGERIA OFFICEHouse 5, Chief Omotayo Close, New Road Gbetu, Off Mayfair Gardens, Ibeju Lekki, Lagos, Nigeria
Tell us about your brief.
Have a question or a research challenge? We’d love to hear it.
SHAPE YOUR RESEARCH BRIEF
Start with the Decision You Need to Make.
Our research planning begins with understanding your objectives, challenges, target audience and operating environment. A clear brief helps us recommend an appropriate approach and identify the practical considerations behind the project.
Your Audience and Scope
Tell us who you need to understand, the locations involved and any existing information or research available.
Your Planning Needs
Share your preferred timing and the scope you have in mind so the approach, schedule and costing can be discussed.
FROM BRIEF TO PROPOSAL
A Considered Plan for Your Question.
The profile describes a planning process that includes drafting a proposal, developing an understanding of the project, recommending an approach, advising on potential problem areas, and proposing a timing schedule and costing.
The research design can draw on desk research, surveys, qualitative conversations or mixed methods. Questionnaire development, fieldwork, data processing and reporting can then be shaped around the agreed brief.
Can Methods Be Combined?
Yes. The service offering includes mixed-method research, bringing together qualitative understanding and quantitative measurement.
Can You Work with Existing Data?
The profile includes internal records and existing research in secondary research, alongside data cleaning, validation, processing and analysis.
Can You Support Our Research Team?
Research advisory includes methodology support, questionnaire development, interviewer training, data-quality training and research ethics support.